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Home›Funds›Thesis themes›SaaS / B2B software
Sector thesis

SaaS / B2B software

Capital for B2B software — India-for-India enterprise tools and global SaaS built from India.

306matching funds
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01 — Context

What this thesis means

SaaS and B2B software investors look for recurring revenue, retention, and a sales motion that scales. In India this thesis covers two big lanes: software sold into Indian enterprises and SMEs, and product companies building from India for global buyers.

Diligence centres on ICP clarity, time-to-value, net revenue retention, sales efficiency, and whether the product becomes workflow-critical. Founders who only show logos without usage depth get pushed hard. Founders who can show a wedge use case expanding into a platform story do well.

Lead with the job-to-be-done, why buyers switch, and how you expand seat or module revenue. If you are India-for-global, be explicit about US or EU GTM — capital alone does not create pipeline.

02 — Fit

Who it fits

  • +B2B SaaS, enterprise software, and vertical software founders
  • +India-built products selling domestically or globally
  • +Teams with early revenue or strong design-partner traction

What to prepare

  • →Retention, NRR, or usage proof if you have it
  • →A crisp ICP and sales motion (PLG, sales-led, or hybrid)
  • →Competitive map vs horizontal tools and incumbents
03 — Capital map

Funds with this thesis

Accelerator

100Unicorns

Be the 'Y Combinator of India' — provide initial capital plus committed follow-on to idea-stage startups, supporting them across their first three funding rounds before connecting them to large VCs for growth capital.

$250K – $3M
Venture Capital

100X VC

Invest in 100 companies per year at pre-product stage and help them reach their next milestone

$25K – $250K
Venture Capital

12 Flags

Invest in founders from emerging countries building global businesses

$100K – $500K
Venture Capital

1818 Venture Capital

1818 Venture Capital backs exceptional early-stage founders building in India across SaaS, Consumer, FinTech, AI, and B2B, writing pre-seed and seed cheques in the $100k–$500k range as a micro VC with a strong India-first mandate.

$100K – $500K
Venture Capital

2048 Ventures

2048 Ventures backs early-stage founders building transformative companies across AI, DeepTech, Climate, SaaS, and Consumer, with a long-horizon view on where the world is headed by 2048.

$500K – $2M
Venture Capital

247VC

Always-on support for founders building ambitious companies

$100K – $500K
Venture Capital

2am VC

A sector-agnostic, Gen Z-centric, 'India Only' early-stage fund backing young and first-time Indian founders building uniquely Indian companies for the 'New India' opportunity; acts as a hyperlocal bridge connecting global investors with Indian founders, prioritising speed, transparency and founder-friendliness, and leads over half of its deals.

$100K – $500K
Venture Capital

3 Peaks Ventures

Back resilient founders scaling toward high summits

$100K – $500K
Venture Capital

3one4 Capital

Back founders who solve large problems for India and the world with technology and systems

$250K – $5M
Syndicate / Network

77 Capital

77 Capital backs early-stage Indian startups at Pre-Seed and Seed stages, focusing on SaaS, B2B marketplaces, FinTech, and HealthTech through a syndicate model that brings together aligned capital and operator networks.

$75K – $100K
Venture Capital

888vc

888vc backs early-stage technology companies at Pre-Seed and Seed, with a focus on SaaS, Consumer, FinTech, and AI, writing cheques in the $100k–$500k range.

$100K – $500K
Venture Capital

8i Ventures

Back India's most ambitious founders with capital and community

$100K – $1M
Venture Capital

8X Ventures

DeepTech-focused VC backing startups with strong scientific and research foundations that can fundamentally transform industries and economies; invests and enables, leveraging Middle East and Europe relationships to help portfolio companies expand globally and raise larger follow-on rounds.

$241K – $602K
Venture Capital

A100x Ventures

Back founders aiming to build 100x companies

$100K – $500K
Venture Capital

A91 Partners

Back India's next generation of growth-stage companies across sectors

$10M – $75M
Venture Capital

a99 VC

Back founders building scalable businesses from day one

$50K – $300K
Family Office

Aakash Emprise Pvt Ltd

Invest in high-quality teams solving large market problems

$250K – $2M
Venture Capital

Aarii Ventures

Back ambitious founders building technology-driven businesses

$100K – $500K
Venture Capital

Aavishkaar Capital

Pioneer impact investing in India's most underserved communities

$500K – $10M
Angel / Individual

Abhijit Kane

Abhijit Kane focuses on Pre-Seed, Seed opportunities across SaaS / Enterprise, operating as a Angel / Individual relevant to Indian founders.

Pre-Seed
Angel / Individual

Abhinav Asthana

Abhinav Asthana focuses on Pre-Seed, Seed opportunities across SaaS / Enterprise, operating as a Angel / Individual relevant to Indian founders.

Pre-Seed
Venture Capital

AC Ventures

AC Ventures backs technology companies across Southeast Asia at Seed and Series A, with a core focus on Indonesia and thematic interest in Consumer, SaaS, FinTech, B2B, and AI.

$500K – $10M
Venture Capital

Accel

Back bold founders from idea to IPO; Fund VIII centres on AI (enterprise, services-as-software, vertical AI) and consumer (Bharat, India-native, aspirational brands).

$1M – $18M
Venture Capital

AdvantEdge Founders

Help founders get the advantage they need to build their vision

$100K – $1M
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Other thesis themes

1016 funds

Founder-led / operator capital

Operator angels, founder syndicates, and funds that invest like builders who have been in the seat.

Read thesis →
1005 funds

India-first / Bharat

Capital that underwrites India as the primary market — including Tier 2/3, vernacular, and mass adoption stories.

Read thesis →
975 funds

Tech-first / product companies

Investors who back software, platforms, and product-led companies where technology is the core moat.

Read thesis →
936 funds

Early-stage builders

Investors who write the first institutional cheque and partner before the story is obvious.

Read thesis →

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