Family offices
Family office capital, often flexible, relationship-driven, and longer-horizon than traditional fund cycles.
What this thesis means
Family offices invest on behalf of wealthy families and business groups. In India they can be quieter than brand-name VCs, more flexible on cheque size and structure, and sometimes more patient on exit timing. Many prefer warm intros and clear governance over cold decks.
Diligence styles vary widely: some act like sophisticated angels, others like growth investors. Thesis fit may follow the family’s operating industries, manufacturing, healthcare, real estate, consumer, or a professionalised multi-sector approach.
Approach with clarity on round terms, use of funds, and why a family office is a better fit than a traditional VC for this round. Relationship and trust compound here more than hype.
Who it fits
- Founders who want flexible or patient capital
- Rounds where strategic industry context helps
- Companies comfortable with relationship-led processes
What to prepare
- A clean one-pager and honest ask
- Governance comfort and referenceability
- Why this capital partner fits beyond the cheque
Funds with this thesis
021 Capital
021 Capital focuses on Seed, Series A opportunities across technology and adjacent sectors, operating as a VC relevant to Indian founders.
$1M – $6M108 Capital
108 Capital focuses on Seed, Series A opportunities across technology and adjacent sectors, operating as a VC relevant to Indian founders.
Seed · Series A500 Global
500 Global focuses on Pre-Seed, Seed opportunities across Sector Agnostic, operating as a VC relevant to Indian founders.
$50K – $500K